Follow the Steps to Improve Rankings
- Source: http://en.trueland.net/ Author: Helen Published on :2013-2-22 8:28:13 Views:
Higher ranking is a good signal to your website since it can help gain more visitors and traffics. Generally, Google's algorithms use different signals to determine the characteristics of how quality sites sabotaging their chances of rankings. Here we will give you some characteristics of the good website which rank higher in the SEO search results.
First of all, a good website may not miss a human face. Internet users often look to see who is behind an unfamiliar site since there are many companies that are set up to cheat consumers. If you can make your website have a real human behind the business will make it more trustworthy and get more conversion rate. You are advised to list the owners' names or main executives that oversee the business on the information pages.
Second, don't miss the í░About Usí▒ pages. Use this page to tell how the company come to be, and what your company does and who is behind the company. However, many companies neglect the page. The page should cleary convince readers that your company is real, has its history and has good reputation among consumers and so forth. This page will help readers know deeply about your website and your products or services.
Third, don't lose í░Contact Usí▒ pages. You should give your contact means, like Email, telephone number, fax to your consumers. Business sites without contact page are often shams actually. You are not advised to use other weird or funny name to instead the Contact. Ensure that your contact pages work well by testing it periodically.
Fourth, provide a real street address on your website. It is understandable that no one want to send his or her money that will disappear. So, adding a real address on your website if you are a real company. Don't give a illusion to consumers that you want to hide something.
Fifth, for larger companies and larger websites, it is necessary to add a í░Terms & Conditionsí▒ page. Google's algorithms pay attention to it, so you are advised to include one to fit in with the respectable sites.
Sixth, right spelling and grammar. On the contrary, some failure website fail in bad spelling and grammar actually. The misspelled products and service names will cause them lose out on significant amounts of internet traffic as their pages were not exact-match relevant to the majority of searches.
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