İ  |  ձZ E-mail:dora.hu@trueland.net Switchboard: +86-21-51021529
Your current locationHome > News


What Affects The Quality of External Links?

  • Source: http://en.trueland.net/  Author: Helen  Published on :2012-12-11 8:18:23   Views:

As we all know that external links are of great importance to search engine optimization (SEO). The quality of search engine optimization partly depends on the quality of external links. To people who work for search engine optimization areas, or people who are the owners of websites, improving the quality of external links is very important. Frankly speaking, there are many factors that affect the quality of external links. To know more detailed information and to build high quality links to your blogs or website, follow me please!

First of all, related websites are very important. You are advised to focus your links on more related niche sites that are related to your own nichel. However, what many people do to improve the quality of links is to keep or build links to any site that they find online. We have to say that this method is to blind. What should you know is that search engines put more emphasis on the relevancy of your topic where you place your links in.

Second, the anchor text used in the links.  This is another important factor that you should pay attention to always. What should you know is that keyword plays an essential role in your search rankings for your optimized keywords. You should use the keywords you want to rank for in your anchor text if you only add links on others' site with random keywords as your anchor text.

Third, you should also pay attention to your pagerank. Pagerank, or PR, is not only the only factor that determines your ranking in search engines but it is one of the many important factors that determines your ranking in search results actually. Frankly speaking, many search metrics in Google are based on pageranking of the website and webpage actually. There is no doubt that it is one of the important factors that affect the quality of external linking.

What's more, the link age is also an important fact that affects the quality of external links. Search engines give more weight to the link age. And generally you can't control it very well. More old the link age is, more value it gains. In general, only the quality links stay longer. So, you are advised to place your links on the valuable blogs or pages or websites which seems to have the possibility to stay longer.

Tags: professional-seo-company Search-Engine-Marketing-Service

Copyright©: Shanghai Trueland Information Technology Co., LTD. All rights reserved.