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Why SEO Is So Important?

  • Source: http://en.trueland.net  Author: Helen  Published on :2012-11-14 8:18:40   Views:

Nowadays, large majority of people use internet to search for everything they  expected actually, but not just to shop for discounted products. It is reported that 90 percent the adult population in United States uses a search engine to find information online. And there are about 80 percent searches come from search engines actually. Well, there are over 210 million people are actively using search engines to find their expected information and products or services. Hence the search engine optimization or SEO is of greats importance and necessity actually.

What should the businessmen know is that it is critical or of great importance for them to  have a strong online presence. Generally, search engine optimization or SEO is a term for all processes and activities that are involved with the proper creation and appropriate maintenance of your business's online presence. For example, you search for the map or addresses of your expected areas before your sailing to there actually. When you decide to buy something, like bobblehead, plastic flower pot and so on, do you have the habit to type such kinds of words into search engines, like what is the best bobbleheads or plastic flower pot? Where to buy the best bobbleheads/flower pot? The best manufacturer or brands of bobbleheads or plastic flower pot, right? Frankly, search engine has gone to the mind of people and most people depend on it deeply.

Well, the so-called search engine optimization is a technique that helps search engines find and rank your site  higher than the millions of other sites in response to a search query. Proper SEO can help to get more traffic and increase your website's ranking actually.

Taking PPC for an example, SEO is your solid base to do PPC actually. When you decide to do PPC, you should ensure that the relevance of the page receiving the traffic is highly relevent to the ad itself and to the term searched. The importance of SEO can be also concluded from the comparison between SEO and PPC. Compared with PPC, SEO is more natural and can have an effective effects in a long term. What's more, the cost on SEO is much lower than PPC.

Well, search engine optimization is the key tool for the website owners to get more traffic to the website. It can help to get more traffics from different kinds of resources and help to get repetitive visitors. Based on the proper keywords, SEO can affect the revenue for e-commerce site. With proper search engine optimization, you can monitor your website well by getting the rank to know the status of your website since your ranking can be monitored by Alexa to monitor the position over the search engine.

Tags: business-seo seo-tool

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