What are the basic things of your web page
- Source: http://en.trueland.net Author: admin Published on :2012-2-15 15:24:23 Views:
Everyone in the modern society know website and some other things about it. However,all these people are just some related knowledge. Well,in this article,we will share some professional knowledge about the basic content of the web page.
Every website has its own web pages and how can we design the each web page. There are four basic things that the content of each of your web pages must do, regardless if its the home page, a category page, a product page, an article or a blog post. If the reader hits the page and the content is unable to get and keep their attention, then all is lost. They move on to another page or another site and you lost the possibility of a conversion. Once you have their attention then you have to make your case. The simplest way to do that is to appeal to them on their terms. You already have what they want, but you have to write your content that shows them you understand their needs. What motivated them to search for what you offer? By clearly re-iterating the need, you are then in a position to show that you have the solution. Go into great detail on why your solution is the right one and then move on to explain all the benefits of selecting you as that solution. Questions make people think. Often times asking a question first and then providing an answer is far more effective than just providing an answer. Question make your readers consider what they are reading and then seek an answer to a question that they didn't even know they had. What kind of questions should you ask? Just go back to the basics. Who? What? When? Why? Where? How? Each of these can provide an avenue for a good amount of additional information that may be important to the reader.
Finally, your content must be useful or give some suggestions about a problem. The visitor has to walk away having learned something valuable. And not just about you or your product or service, but about them as well. The visitor needs to know that you have exactly what they need and you must provide enough information to justify making a purchase from you both intellectually and emotionally. Ways to inform are to show how your product or service can make their lives better, give them more time, money or freedom. You can also give them ideas on how to use your product or service which gives them additional incentives to make the purchase.
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